Talks With Amazon to Market Products of Women’s SHGs; Telangana Launches Massive Saree Rollout

The Telangana government has taken major steps to boost the economic empowerment of women by initiating discussions with Amazon to feature and market products created by women’s Self-Help Groups (SHGs).

This partnership, once finalized, will give thousands of women micro-entrepreneurs exposure to national and global markets, enabling them to scale their businesses beyond local boundaries.

Officials highlighted that SHGs in the state produce a wide range of items, from handicrafts to home-made goods, and integrating their products into a major e-commerce platform will significantly increase visibility, income, and growth potential.

Alongside this effort, the government has rolled out the Indiramma Saree scheme on a massive scale, aimed at supporting traditional weavers while providing affordable, quality sarees to women from low-income households.

This dual initiative is being hailed as a thoughtful blend of social welfare and economic empowerment, simultaneously uplifting women entrepreneurs, strengthening rural industries, and ensuring that local artisans are connected to larger markets.